Omar Karim 

AI Creative director, Artist and Founder of Brainclub 5000

Cinematic worlds and creative systems, built with AI and frontier technology. For brands, music labels, cultural institutions, AI labs and more. Seventeen years of advertising, creative technology and culture, focused on evolved story telling and new narratives.

Founder of Brainclub 5000, Creative Studio and R&D Lab

UK Representation -  Iconoclast



FATBOY SLIM, DANIEL STEINBERG. BUSSTOP PLEASE



Credits: 
Track: Bus Stop Please
Director: Omar Karim
Artist: Fatboy Slim & Daniel Steinberg
AI Creative: Alan
Label: Southern Fried Records
Production: Brainclub 5000 & Iconoclast
Commissioner: John Hassay
Timeline: 10 weeks


What if we made a music video that uses mind control techniques to hynotise the viewer into doing a random act of kindness?

Is the question I asked Fatboy Slim.

This led to a music video that uses mind control, satarically to do what Norman’s Music does, bring joy to people, through doing random acts of kindness, whenever they hear the song

Agentic research was conducted for 48 hours, we then used the collected data to train a custom AI bot that was tasked with injecting the ‘mind control techniques’ not one after the other, but all at once. Subliminal Messages, Optical Illusions, Colour Depth Variation, The Gateway Experience, Snake Charming, and many more techniques were researched and used.
Hackney, London.